A record 35 crore viewers tuned in for the live telecast of the first 10 matches of IPL!

A record 35 crore viewers tuned in for the live telecast of the first 10 matches of IPL!

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Mumbai A record 35 crore viewers tuned in to watch the first 10 matches of IPL 2024 live on television, which, according to BARC, is more than the data from any previous edition of the league, including the seasons played during the pandemic.

Star Sports, the official broadcaster of IPL 2024, has seen the total viewing time of the tournament increase to 8028 crore minutes, which is 20 per cent more than last year.

The match ratings of the 17th season of the tournament have also increased by 22 percent compared to the previous edition. With Rivalry Week running from April 8 to 14, the broadcaster is set to take the buzz around the tournament even higher.

Sanjog Gupta, Head of Sports, Disney Star, said, “The 17th season of Disney Star picks up where it left off last year, and has doubled down on fan-centric initiatives that build on the passion for the tournament and engage the fans. The unwavering support and love received from fans and viewers is a testament to Star Sports’ confidence in the overall potential of IPL on TV as well as its potential going forward.”

–IANS

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Web Title-A record 35 crore viewers tuned in for the live telecast of the first 10 matches of IPL!



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