The overseas communication effect of reports related to CMG’s Spring Festival Gala achieved widespread success, and all communication data records have reached new highs. The multilingual report on the Spring Festival Gala has been read more than 695 million times overseas, while the corresponding video has been viewed 250 million times.
More than 2,300 media in 200 countries and regions around the world broadcast or reported live on the Spring Festival Gala. 3285 public big screens in 90 cities in 49 countries around the world broadcast or introduced the Spring Festival Gala live.
The Dragon Year-themed dance competition was praised by netizens from 68 countries and regions,
Taking the total global views on social media to more than 589 million.
CMG broadcast the exciting Spring Festival Gala program of dance, acrobatics, martial arts, opera, etc. through 68 language communication platforms, highlighting the unique charm of Chinese traditional culture.
(Credits – China Media Group, Beijing)