Electric Two Wheeler Price is decided in the design phase itself.

Electric Two Wheeler Price is decided in the design phase itself.

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Electric Two Wheeler: After the arrival of electric two-wheelers in the market, a change is visible in the transportation system. Breakthroughs in battery technology have led to the creation of electric vehicles with improved range and performance. This has given people a cleaner and more cost-effective option for transportation than petrol-diesel vehicles. In terms of fuel prices, electric two-wheelers are becoming pollution free as well as economical as compared to motorcycles and scooters with internal combustion engines (ICE). While traveling by ICE two-wheelers costs Rs 2 to 2.50 per kilometre, people have to spend only 30 to 50 paise per kilometer on traveling by electric two-wheelers.

Tough competition in electric two-wheeler market

With the advent of electric two-wheelers, a new era in mobility has started and its manufacturers have also got an opportunity. There is tough competition in the electric two-wheeler market. To differentiate one electric two-wheeler from another, its original equipment manufacturers (OEMs) need to differentiate their products. Along with this, its production cost also needs to be controlled.

The cost of an electric two-wheeler is decided on five things

Five things make the electric two-wheelers available in the market strong. These include mechanical and electronic systems, batteries, motors, controllers, electric systems and electronics, product performance and company concept. These five things determine 50 to 70 percent of the production cost of two-wheeler electric vehicles. Electric two-wheeler manufacturing companies choose the option of OEM core system in the design phase itself and then its cost is decided on the basis of that.

Also Read: Who bought the first car in India, what is the relation with Ratan Tata?

6 things important for electric two-wheeler manufacturers

Basically 6 things are considered important for electric two-wheeler manufacturers. These include product performance, sourcing, time to market, capital expenditure, upfront product cost and total cost of ownership.

Also Read: Who is Dr. Suresh Nambiar whose video was tweeted by Anand Mahindra?

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