Sales of Mercedes sedan cars in strong condition despite rising demand for Mercedes Benz SUVs

Sales of Mercedes sedan cars in strong condition despite rising demand for Mercedes Benz SUVs

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Mercedes Benz India Santosh Iyer, Managing Director (MD) and Chief Executive Officer (CEO), says that despite the rise in demand for SUVs in the passenger car market in India, the demand for sedans remains strong.

Demand for sedan cars remains very strong

He said that the demand for sedan cars remains very strong. Iyer told PTI-language, “Fortunately our portfolio is a balanced sedan-SUV portfolio. We have A Class, B Class, E Class and S Class in sedans and then we have introduced it in SUV portfolio with GLA, GLC, GLE and GLS. Right now the sedan vs SUV share is around 48:52.

SUV share may increase to 55-57 percent

However, he admitted that with the introduction of the GLC, the share of SUVs in the company’s overall sales could go up to 55-57 per cent. Yet the demand for sedans is still strong for Mercedes-Benz in India.

Mercedes-Benz India projects 13 percent year-on-year growth in the first half of 2023

“50 per cent of about 8,500 (total), I would say about 4,500 customers still bought sedans in the first half (2023),” he said. Mercedes-Benz India projects 13 per cent year-on-year growth in the first half of 2023. With 8,528 vehicles were sold, which is the best half-yearly sales ever.

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