International Women’s Day 2023, this fashion designer living in a small town of Kolkata is today the mistress of crores, opened the first boutique in India

Ritu Kumar started with 50 thousand rupees

Ritu Kumar started her fashion business from a small town in Kolkata. Even though today the designer does business in crores, but he started his work with only 50 thousand rupees by hand block printing technique and two tables. During the 70s, Ritu discovered the embroidery of Ranihati, which is now known as Zardozi. At the same time, Ritu’s first sarees also came out very suddenly. In the early days of the business, she discovered multicolored embroideries and prints.

How did the boutique culture start in India?

Ritu started off with bridal wear and evening clothes in the 60’s and 70’s. After that she took it to the international market as well. By the way, very few people may know that Ritu was the first woman who brought the concept of boutique in India. He opened a boutique under his own brand name Ritu. After India, he also opened many branches in London, New York and Paris. Today, if you find boutiques in every street in every city of India, then all the credit goes to Ritu Kumar.

Deepika-Sonam are fans of Ritu Kumar’s clothes

Today Ritu Kumar’s clothes are in such a fashion that beauties like Sonam Kapoor to Priyanka Chopra like to wear them. Kriti Sanon, Madhuri Dixit Nene, Deepika Padukone, Aishwarya Rai to Vidya Balan have also walked the ramp for the designer. Not just B-town celebs but even Princess Diana of Britain was a big fan of clothes designed by Ritu. This is the reason why the coin of Ritu’s designing works not only in the country but also abroad.

Urfi Javed’s party with Bachchan-Kapoor and Irrfan’s son, stars’ blouse and crown on head surprised people

Specialty of Ritu Kumar’s designer clothes

The special thing about Ritu’s outfits is that she does not design clothes only for celebs or those who carry royal lifestyle, but also makes clothes keeping in mind the middle class people. So that people can easily carry their brand outfits. Ritu’s designs focus on natural fabrics with traditional prints and weaves, with a western touch in them.

While Jaya Bachchan hugged her old friend at the party, Shweta Bachchan’s beauty in a maxi dress left her stunned.