Zomato increased platform fees in major cities, now you will have to pay Rs 4 per order
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New Delhi (Uttam Hindu News): Buoyed by record food orders on New Year’s Eve, food delivery platform Zomato has increased its mandatory platform fee from Rs 3 to Rs 4 per order in key markets. The new rates became effective from January 1. On New Year’s Eve, Zomato temporarily increased its platform charges to Rs 9 per order in some markets. The company’s shares opened with a rise on Tuesday and were around Rs 126 in the morning.
In August last year, Zomato had imposed a platform fee of Rs 2 to improve its margins and become profitable, which was later increased to Rs 3. Now from January 1, it was again increased to Rs 4. The new platform charge has been imposed on all customers including Zomato Gold. Zomato and its quick commerce platform Blinkit saw the highest ever orders and bookings on New Year’s Eve as compared to previous years.
“We delivered almost the same number of orders on New Year’s Eve as we did on 15, 16, 17, 18, 19, 20 combined,” Zomato founder and CEO Deepinder Goyal posted on Twitter. Excited about the future!”
Blinkit CEO Albinder Dhindsa said that they crossed the total number of orders on New Year’s Eve itself.
“We have already achieved the highest number of orders in a day, OPM (orders per minute), soft drinks and tonic waters sold in a day, chips sold in a day, tips given to riders in a day,” Dhindsa said. Have done. Meanwhile, Zomato received notices from tax authorities in Delhi and Karnataka over alleged short payment of Goods and Services Tax (GST) worth Rs 4.2 crore. Zomato said it would appeal against the notice.
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