International Consumer Rights Day makes consumers alert and alert – Dainik Savera Times

In today’s market era, it is very important for the consumer to be aware. In this era of capitalism, from a consumer’s point of view, you should be alert on every front. As a consumer, you have been given many rights, about which you need to be aware. There is a special day to make consumers aware and increase information about their rights – International Consumer Rights Day, which is celebrated every year on 15 March.

Actually, the purpose of celebrating International Consumer Day is to inform consumers about their rights. In today’s era, when black marketing, hoarding and counterfeiting are increasing, it has become necessary for people to be aware of their consumer rights. Lack of knowledge about their rights makes them victims of fraud. Many types of campaigns are also run to increase its reach among the people.

International Consumer Rights Day is celebrated to help those consumers who do not fully know their rights. Not only this, it also includes making people aware about the features, cost and quality of the goods or services purchased from the market. We all shop, but what many may not know is that as a consumer, we can complain about the goods or services we purchase at any time and at any place.

For your information, let us tell you that the idea of ​​celebrating International Consumer Day was first conceived by the then President of America, John F. Kennedy gave it. On March 15, 1962, John F. Kennedy officially addressed the US Congress. During this time he raised consumer related rights. Consumer Day was celebrated for the first time on 15 March in the year 1983. Since then, International Consumer Day started being celebrated every year on 15 March.

All the countries of the world celebrate this day in different ways, like making buyers aware about their rights, making them aware about fraud etc., strengthening consumers and demanding respect and protection for their rights. To do etc.

For example, India passed the Consumer Protection Act in 1986, which highlights fundamental consumer rights—such as the right to be heard, the right to complain about unfair practices, the right to become a consumer, Right to learn, right to buy goods and services at fair prices.

At the same time, in China the government runs a consumer education campaign till 15 March. The famous TV show “315 Show” is broadcast for two hours on prime time on China’s leading TV channel CCTV. The show openly criticizes brands for issues such as poor product quality, counterfeiting, and illegally collecting personal information. Many Chinese and foreign brands have faced criticism due to this show.

The theme of International Consumer Rights Day this year is “Fair and Responsible AI for Consumers”, which emphasizes the importance of using ethical AI to protect consumer rights as AI plays an important role in delivering goods and services today. Playing a role.

Now let us discuss why International Consumer Rights Day is important:

First, We need this day: That is, International Consumer Rights Day raises awareness about unfair commercial practices and emphasizes how companies can exploit consumers. This helps us create alert buyers by giving them more information.

Second, It’s a special day for everyone: That means we all buy goods sometimes, so every person is a consumer. And that is why it is a day for everyone to know their rights as a consumer.

third, This may make a difference: That means by working together and learning more about consumer rights, we can create a better world for consumers everywhere.

Here are 5 important facts about consumer rights that we all should know:

1. You don’t need a lawyer: If you have any problem with a company, you can represent yourself in a special consumer court without hiring a lawyer.

2. You are entitled to information: As a consumer, you have the right to know all about a product or service including quantity, quality, purity, strength and cost.

3. You can choose whatever you want: Every customer has the freedom to decide what they want to buy or use and the freedom to explore alternatives.

4. Compensation for unfair treatment: If a company has treated you unfairly, you have the right to complain and seek compensation.

5. Online shopping security varies: Nearly 80 countries have rules in their trade laws to protect online shoppers.

So we can say that International Consumer Rights Day is a day which is very helpful for us to understand our rights as consumers and make better decisions while purchasing. To avoid fraud and counterfeiting while purchasing goods, it is very important for us to know our rights and hence celebrating International Consumer Rights Day becomes special for the common people.

(Akhil Parashar, China Media Group, Beijing)