Shanchan Toy Fair is a booster for industry reform! – Dainik Savera Times

The Shanchan Toy Fair, widely regarded as the “barometer of China’s toy market,” will be held at the Shanchan International Convention and Exhibition Center from April 8 to 10. The event, taking place in Shanchan city in South China’s Guangdong province, catalyzes the toy market, providing brands with valuable global expansion opportunities. With 1,400 confirmed exhibitors and more than 4,900 booths, the fair’s growth rate is projected to exceed 10 percent, potentially setting a new historical record.

As China’s leading toy fair, Shanchan Toy Fair has been an important force in driving industrial development for more than three decades, earning wide recognition and industry support. Last year alone the fair attended more than 1,400 exhibitors and welcomed 70,836 professional visitors, underscoring its importance to the industry. The fair is important in encouraging the revival of the industry by presenting a range of new products, innovative technology showcases and various interactive activities.

In particular, in the year 2023, many e-commerce merchants participated in the Shanchan Toy Fair, and participated in on-site delivery and live streaming of the exhibition. Building on this success, the 2024 edition of the fair will actively engage e-commerce companies, providing better online business opportunities to exhibitors and further strengthening its position as a leading platform for industry growth and innovation .

(Credits- China Media Group, Beijing)