Special on Chinese Spring Festival: Economic development will get new strength in the new year – Dainik Savera Times

New Year and Spring Festival, both these occasions are such in which everyone’s heart becomes happy, the mind becomes longing to meet the loved ones, one feels like celebrating this Spring Festival with the loved ones, at this time it feels as if one has gone out. And no distance can stop us from going back home. It is with these hopes and expectations that the Chunyun or Spring Festival travel for the year 2024 has just begun a few days ago The world’s largest annual human migration – has officially begun and will see 9 billion passenger journeys during the 40-day travel peak A new record is expected to be set.

As the 2024 Spring Festival is approaching, many cities across the country have held exhibitions and fairs for the upcoming shopping, bringing many people from home and abroad to jointly celebrate one of the most important holidays in the country. Consumers and traders have been attracted.

During the Mid-Autumn Festival and National Day holidays last year in 2023, China’s domestic and foreign tourism industry recovered strongly, and consumption data continued to rise, highlighting the vitality of China’s economy and consumer market, And the international community was deeply impressed by China’s continuity. Leading towards economic recovery and overall better trend. During the holidays, the average daily consumption of national service retail on relevant e-commerce platforms increased by 153% compared with the same period in 2019, and the national railway carried a total of 195 million passengers during the National Day Golden Week. The number of passengers carried in a single day reached an all-time high and exceeded 20 million for the first time in history.

During the three-day New Year holiday in 2024, 135 million domestic tourist trips were made across the country, up 155.3% year-on-year, and 9.4% higher than the same period in 2019 on a comparable capacity basis ; Domestic tourism revenue reached 79.73 billion yuan, up 200.7% year-on-year, and 5.6% higher than the same period in 2019. The national culture and tourism market was stable and orderly during the holidays.

The leisure economy is a window into China’s economy. During the New Year period, urban and rural residents had a strong desire to travel, middle-aged and elderly groups, rural residents and residents of small and medium-sized cities had a high desire to travel, music festivals, concerts and There was a desire. Group visits by family members and friends increased, bookings for snow and ice tourism increased by 126% compared to the previous year, and urban parks, theme parks and commercial neighborhoods became main scenes of culture and tourism and entertainment. New Year’s Day holidays and rural areas contributed significantly to the number of domestic tourists in the country. The number of tourists coming from rural areas is equal to a record high percentage of domestic tourists since the New Year’s Day holidays. From the rich market vitality of the New Year’s Day holidays, we can once again deeply feel the continued recovery of China’s economy and the overall better trend.

The huge market of 1.4 billion people, the huge purchasing power of more than 400 million middle-income groups and the per capita GDP of more than 12,000 US dollars have provided a reliable guarantee and a powerful engine for the development of China’s leisure economy and economy. To promote continuous progress in. Various departments across China have penetrated the vast consumer market, actively expanded diversified consumption scenarios, continuously optimized cultural and tourism service initiatives, and continuously improved the supply capacity and level of holiday products, have jointly created a vibrant, prosperous and diverse holiday economy ecosystem. The upcoming Chinese New Year holidays will further strengthen the good pace of China’s economic recovery.

(Credits- China Media Group, Beijing)